Tag: Mariette du Toit-Helmbold

  • Is local government the saviour of or a hindrance to tourism?

    What sets the Western Cape apart from other provinces — in terms of it’s success in growing tourism — is largely the existence of membership-based, local tourism associations.  (These are a rarity in other provinces where control of tourism is more largely vested in bureaucracies with political agendas.)  The South African Constitution mandates tourism as […]

  • Mariette du Toit-Helmbold to leave Cape Town Tourism

    CEO Mariette du Toit-Helmbold has announced that she will be leaving Cape Town Tourism at the end of July 2013 but will continue to support the organisation until after its AGM in October. She will, however, continue working on tourism and marketing strategy initiatives, nationally and internationally, as an independent tourism and marketing strategist. She…

  • Cape Town Tourism: delivery time!

    With a drop in market share of 16% over the last five years, one can understand that Cape Town’s tourism industry is licking its wounds and looking for salvation.  A drop in market share has less to do with the recession than other destinations doing things smarter or reaping fortuitous benefits. Where does accountability lie? …

  • ICONIC CAPE TOWN – have your say!

    This is where you get to have your say – click on the comment link directly above and/or vote in the right hand column.  At the end of the day, it’s your opinion that counts. It’s not often that one comes across a truly great idea and this just has to be one of those…

  • A milestone & an exciting birth

    CapeInfo has never, in its 10 years, featured a person on the home page. Well that’s just changed with Mariette du Toit-Helmbold’s photo which appeared there yesterday – a most deserving person to be number one. She’s driven Cape Town Tourism to new heights in her four years there. We’re launching a new section called…