Wesgro… gets a #Fail!
Wesgro, the Western Cape’s trade and investment agency absorbed the province’s beleaguered destination marketing agency (Cape Town Routes Unlimited – CTRU) in April 2012. I attended Wesgro’s AGM in October 2012 and left unimpressed. It was all about ticking the boxes with little vision apparent. As a slick presentation, it was a flop, relying largely […]